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Campaign models

Campaign Models

Four ways to buy results — pick the one that fits your project, your budget and how hands-on you want to be.

Choose your model

Choose your lead model

Every model ends in the same place: real leads on your dashboard, a reference you can track, and one team answerable for the result.

Live within 48 hours

Pay per lead

Calculate the price, choose the number of leads, and pay only for the leads you actually receive.

Start Instant

Shared campaign

Join a campaign that is already running with other advertisers and start receiving leads right away.

Start After a meeting

Custom campaign

A campaign built entirely around your project, your budget and your sales team.

Start Within working hours

Self-serve campaign

Build the campaign yourself in five steps — audience, platforms, budget and content — and see the expected results before you send it.

Start
Explained simply

How each model works

Three ways to buy results that we run ourselves — what each one is, how it runs, and the business it was built for.

Pay per lead

You pay a fixed price for every lead that reaches you — not for the ads and not for the clicks.

Start
How it runs
  1. Choose the area, the project and where the leads should come from
  2. See the price per lead and the total before you send anything
  3. We launch within the hours shown on the calculator
  4. The leads arrive on your dashboard — invalid ones are filtered out and replaced
Best for

Small and medium businesses and sales teams that need a predictable cost per lead and a number of leads they can plan around.

Designed for

Brokers, sales offices and companies with a sales team but no ad account or media buyer of their own.

The price depends on the area, the unit prices and the options you add — CRM sync, verified or exclusive leads. Larger orders get a volume discount.

Shared campaign

You join a campaign that is already running for a project with other advertisers, and share its leads and its cost.

Start
How it runs
  1. Pick an open campaign for the area or the project you sell
  2. Choose how many leads you want and accept the terms
  3. Start receiving leads from the first day
  4. The campaign closes when its seats are taken
Best for

Starting today on the smallest budget, without building a campaign of your own.

Designed for

Brokers and small teams, and anyone who wants to test a project or an area before committing a bigger budget.

The leads go to every advertiser who joined, so they are not exclusive — that is why the price is lower. There is no refund once the leads start.

Custom campaign

A campaign built entirely around your project, your budget and your sales team — every lead is 100% yours.

Start
How it runs
  1. A meeting to understand the project, the buyer and how your team sells
  2. A plan: the platforms, the budget, the creative and the production
  3. A dedicated team launches it and optimises it every day
  4. Weekly reports to your sales team, and any unused budget returned
Best for

Large projects, launches and businesses that need exclusive leads and a campaign that carries their brand.

Designed for

Developers, large brokerages, hospitals, hotels and companies with a sales team of their own.

It starts from the minimum budget shown on the page; the final budget is agreed with you after the meeting.

Side by side

Compare the models

Pay per lead Shared campaign Custom campaign Self-serve campaign
Business size Small and medium Small — or testing a project Medium to large Any size, if you run it yourself
Best for A predictable cost for every lead Starting today on a small budget Developers and large launches Teams that want to stay in control
You pay A fixed price per lead received The campaign’s price per lead The ad budget and a management fee Your daily ad budget
Starting from 25 leads The minimum set for each campaign 50,000 EGP 1,250 EGP a day
Live in 48 hours Instantly After a planning meeting Within working hours
The leads Yours — exclusive if you choose Shared with the campaign’s advertisers 100% yours 100% yours
If it underdelivers Invalid leads are replaced No refund once the leads start Unused budget is returned Unused budget goes back to your wallet
How it works

From your request to your first lead

  1. Choose a modelSee the price or the estimate before you commit to anything.
  2. Send the requestYou get a reference straight away and the team is notified.
  3. We confirm and launchA strategist checks the targeting and the creative, then the campaign goes live.
  4. Leads arriveOn your dashboard, in your CRM or your sheet — with weekly reporting.
Questions

Frequently asked questions

What counts as a lead in pay per lead?

A real person who left a name and a working phone number for your offer. Duplicates, wrong numbers and test entries are filtered out before you are charged — and replaced if one slips through.

How is a shared campaign different?

It is a campaign already running for a project, joined by several advertisers who split its leads and its cost. You start receiving leads immediately, at a lower price, but the leads are not exclusive to you.

When should I choose a custom campaign?

When the project is large or the launch matters: a dedicated team plans the targeting, produces the creative and reports to your sales team. It starts with a meeting, not a form.

Can I pay from a balance instead of transferring each time?

Yes. Top up your wallet once from the client area and pay campaigns from it. The budget is only reserved when you send a campaign, and anything a campaign does not use goes back to the wallet.

How fast do the leads arrive?

Shared campaigns deliver from the first day. Pay-per-lead campaigns go live within the hours shown on the calculator, and self-serve campaigns within working hours of your approval.

How does pay per lead work?

You choose the area, the project and where the leads should come from, then how many leads you want. The calculator shows the price per lead and the total before you send anything. We launch within the hours shown and you pay for the leads that arrive — duplicates and wrong numbers are filtered out and replaced. It suits brokers, sales teams and companies that want a known cost for every lead without running an ad account of their own.

How does a shared campaign work?

We run a campaign for a project and open a limited number of seats to advertisers. You join with the number of leads you want, pay the campaign's price per lead and start receiving leads from the first day. When the seats are taken, the campaign closes. It suits brokers and small teams who want to start today on a small budget. The price is lower because the leads go to every advertiser who joined — they are not exclusive.

How does a custom campaign work?

It starts with a meeting. We study the project, the buyer you want and how your sales team works, then build the plan: platforms, budget, creative and production. A dedicated team runs it and reports to your sales team every week, and every lead is 100% yours. It suits developers, large launches and companies with their own sales team. Any budget the campaign does not use is returned.

Which campaign model suits me?

If you want a known price for every lead and no ad account to run, choose pay per lead. If you want to start today on a small budget and do not need exclusive leads, join a shared campaign. For a big project or a launch with your own sales team, choose a custom campaign. And if you would rather run your own budget, the campaign builder shows the expected results as you build. Not sure? Message us on WhatsApp and we will suggest the right one.

Not sure? Ask us on WhatsApp